• Recommended Reading

  • My Google Reader Shared Items
  • Visit my Amazon Wishlist
  • Why I want to work in Planning

    Great news in my mail today: I have been accepted to the Miami Ad School Europe’s Account Planning Boot Camp in Hamburg. The program will start in July.
    I am super-excited about this opportunity and about being able to see St.Pauli play in the German Bundesliga again.

    One of the questions posed for the application was: “Why do want a career in Account Planning?”. Here is what I wrote:

    First, because it is the field that makes the most difference in advertising. My perception is that the outstanding work of the last years was only possible because it had a firm strategic foundation.

    Second, it will be the most challenging and exciting discipline in advertising. We are just at the beginning of the digital age. The maps of human behavior and communication will be redrawn. What a great time to be an explorer!

    And third, because I hate being bombarded with lame, irrelevant and meaningless advertising. I want to change that.

    On a more personal note, I have been excited about account planning and it’s practice since I studied it at the University of Oklahoma. It never let go of me. I kept myself informed and took courses. What I learned I put into practice at my job with DMS, but never worked as a planner.

    I am applying here because I want to turn a hobby into a career.

    Back.

    I AM BACK 
    made with Lego Digital Designer

    Ok. I am back. Been a couple of weird months. With a load of work. I finished a project that enables a brand to make direct mailings available for order for their independent dealers. For two markets with multiple languages. Great for dealers who cannot afford agencies and designers to create mailings and great for the brand to get all those independent dealerships to speak to their costumers in one voice.
    A promising opportunity that sadly did not work out. New opportunities.
    Holidays. Rest and good news.
    However, blogging should become a habit again.



    • August 4, 2008
    • Improving

    Testing blogging with my iphone

    This is my first test post with my iPhone. I love this thing. It is gorgeous, simple, multi-purposeful and fast. I type faster on it than on any other pda.

    Photo, anyone? Yep. Piece of cake.

    Apple’s Interface Design drags all apps along: they are simply what you need. No more, no less.

    photo

    • Juli 23, 2008
    • Improving

    Reaching the finish line.

     Finish line

    Been a bit quiet the last weeks on the blog. That is because there have been major operations underneath the hood of this blog (update to WP 2.5, CSS-Sprites, several plugin-thingies like caching and customizing content), linking to a lot of services that will do great for connecting to the outside world and of course, my shiny new 100% personal and unique (it’s all my handwriting!) WordPress theme: Jonispace.

    Sometimes I come to believe that I am not that bad with CSS and webdesign. There is still room for improvement, but for now this looks good.

    On with the content!

     

    My Soup is delicious.

    my soupOver the last couple of days I have been playing around with Soup.io.
    Soup can collect all the things you find on the web or post there yourself. For one, Soup really makes it easy to keep ahold things that you just happen to see when venturing through the web. Too many times I just didn’t have time, didn’t properly, forgot and lost interesting stuff. Of all the web things I have seen, Soup comes closest to an online scrapbook.*
    And Soup is also great to share all the things you create on the web, as it also can grab the feeds of Flickr, Slideshare, Youtube, Vodpod etc. and collect them in your soup, creating a stream of your web life. This can also be great for brainstorming, data collecting and information sharing in a team.

    Take a look at my soup here: thenausner.soup.io
    And, as of today, soup will regularly be served on the sidebar.

    *Until I finally get ahold of a ffffound! invite. But then again, Soup cab automatically collect your ffffound! images.

    • März 20, 2008
    • Improving

    Hello Elky. Hello Spreadshirt-Shop.

    I had planned this for longer and now got into do-mode. I just finished a T-Shirt Shop (via Spreadshirt) with the first motive (also the result of a little drawing session over the weekend). It was about time. There is a link on the left…

    thenausner apparel

     

    Hello Elky

     

    • Februar 21, 2008
    • Improving, Output

    Improvement I: This blog is online.

    What a massive improvement compared to no blog.

    • Juli 1, 2007
    • Improving